Industry

The Public Sector Advisory Board (PSAB) is a veteran owned company with headquarters in Canberra, providing strategic advisory services to industry clients in the Australian public sector market.

Typical PSAB support to industry includes assisting with strategy, understanding government needs, navigating government departments, identifying and positioning for new opportunities, business improvement, project turnarounds, and executive coaching and development.

We are…

PSAB is a network of Executive Advisors many of whom have  previously held Band 2/2 Star and above public service roles, coupled with experience working in and with industry.

PSAB also includes industry experts with deep experience in leading large transformation, capability development and delivery programs.

The breadth of our strategic advisory experience and capability is unmatched in the marketplace.

Industry specific services include:


Strategy, opportunity, context & competitor analyses


Senior executive relationship mapping


Market entry strategy workshopping


Strategic advisory services


Our support methodology

Our method takes clients from their Organisation Strategy development through to bid development and contract negotiation across the public sector, guided by extensive understanding and insight into current priorities and context.

PSAB provides on-going executive  coaching and support to the organisation in order ensure Business Development,  Account Executives and other critical sales staff are setup for success.

Deep understanding & insight into current priorities and context.

  • Pipeline Development

    • Prescribed (RFT/RFQ/RFI)

    • Unsolicited Proposal

    • Concept/pitch

  • • Identify key win themes

    • Competitor Analysis

    • Context analysis including Customer problem definition & Insights

    • Teaming suggestions

  • • Prepare Bid Development Plan/ resources/SMEs

    • Support development and ensure Quality content & Messaging

  • Deploy an expert review panel comprising senior SES/Military members to provide continuous & constructive feedback

  • • Assist with negotiation strategies

    • Provide commercial advice and specific expertise

  • • Regular health-checks (Engagement Management)

    • Ask key questions

    • Ensure the right people are engaged – internal and external

Industry-specific services include: